Events Under Canvas were a rapidly growing tipi company in our local area. The venture had been started with two business partners who parted ways. We helped the new sole owner to rebrand the company, whilst not losing their distinctive tipi/triangular shaped logo. We looked at their Google Analytics which clearly demonstrated that 75% of the people visiting their website were women, and largely brides. With this insight, we redesigned their logo to appeal more to this audience. Since the rebrand, the company has smashed this year’s targets and secured work at huge festivals as well as their weddings work.